Privacy policy

Preamble

Our goal is to collaborate with all prospects, customers, and business partners in a trusting and cooperative manner. This also includes the responsible handling of data. We take the protection of your and our personal data very seriously and handle collected data conscientiously, both morally and technically.

We would like to explain below which data we collect, process, and use, when, and for what purpose. This explanation aims to clarify how our services operate and how the protection of your personal data is ensured.

We generally collect, process, and use personal data only if you have explicitly agreed to it or if a law permits the collection.

This Privacy Policy may be updated from time to time due to the further development of our website and in order to comply with legal requirements. Therefore, we recommend that you occasionally review our Privacy Policy. Our Privacy Policy can be accessed, saved, and printed at any time at the URL https://www.successboostr.io/en/datenschutz.

Responsible Party

The responsible party within the meaning of data protection laws is:

Horst International Distribution GmbH
Weissdornweg 11
32369 Rahden

If you have general questions or suggestions regarding data protection, you can contact us at any time by email at info@horst-international.com.

Right to Withdraw Consent

Certain data processing activities are only possible with your explicit consent. You may withdraw your previously granted consent at any time. To withdraw consent, a simple notification via email is sufficient. The legality of the data processing carried out until the withdrawal remains unaffected by the withdrawal.

Right to Lodge a Complaint with the Competent Supervisory Authority

As a data subject, you have the right to lodge a complaint with the competent supervisory authority in the event of a data protection violation. The competent supervisory authority for data protection matters is the Data Protection Officer of the federal state where our company is headquartered. The following link provides a list of Data Protection Officers and their contact information:

bfdi.bund.de

Right to Data Portability

You have the right to receive data that we process automatically based on your consent or in fulfillment of a contract, in a machine-readable format, either for yourself or for transfer to a third party. If you request the direct transfer of the data to another controller, this will only be done where technically feasible.

General Information on the Processing of Personal Data

This Privacy Policy applies to data, including personal data, that is collected about you by Horst International. Personal data is data or a combination of individual data points that can identify you.

We process your personal data in compliance with the data protection laws of the Federal Republic of Germany and the European General Data Protection Regulation (GDPR). Under no circumstances will we pass on your personal data to third parties for advertising or marketing purposes without your consent.

As a company, we utilize external service providers. For any data involving personal content, we have taken contractual measures and organizational steps in accordance with applicable laws to ensure the security of your data.

In general, our website can be used without providing personal data. Where personal data (such as name, address, or email address) is collected on our website, it is always done on a voluntary basis as far as possible.

Please note that data transmission over the Internet (e.g., when communicating by email) can have security vulnerabilities. We take precautions such as pseudonymization, data minimization, adherence to deletion periods, and consideration of the latest technology to protect your data from unauthorized access by third parties. However, despite these protective measures, we cannot entirely rule out unlawful processing by third parties.

Data Collection and Processing

In the context of our business relationship, you must provide the personal data required for initiating and conducting the respective business relationship and fulfilling the associated contractual obligations, or that we are legally obliged to collect.

Without this data, we will generally be unable to enter into the business relationship with you and fulfill the resulting obligations. We process personal data that we receive from you in the course of our business relationship.

We obtain the data directly from you, e.g., through inquiries, orders, newsletter subscriptions, or personal contact with our employees. Additionally, to the extent necessary for providing our services, we process your personal data that we obtain lawfully from publicly accessible sources (e.g., commercial and association registers, press, Internet).

Specifically, we process the following data, among others:

• Contact data (e.g., name, address, contact details)

• Order data (e.g., as part of order processes)

• Documentation data (e.g., notes, visit logs)

• Data for initiating and conducting our business relationships

• Correspondence (e.g., written communication)

• Marketing and sales data (e.g., about potentially interesting products for you)

We process your personal data in accordance with the provisions of the European General Data Protection Regulation (GDPR) and the German Federal Data Protection Act (BDSG). Below, we inform you about the legal basis on which we process your data.

Based on Your Consent

Where you have given us consent to process personal data for specific purposes, that consent forms the legal basis for the processing mentioned there.

This particularly applies to:

• Marketing communication via email and/or phone, as well as the development and provision of advertising tailored to your interests

• Dispatch of products and information

• Delivery of other services we have offered you

• Surveys on our websites

• Data transfer within Horst International

• Transfer of data to third parties

You may withdraw your consent at any time. This also applies to the withdrawal of consent given to us before the GDPR took effect on May 25, 2018. The withdrawal of consent only applies to future data processing.

To Fulfill Contractual Obligations (Article 6(1)(b) GDPR)

Data processing is carried out to fulfill a contract with you or to carry out pre-contractual measures based on your request. The purposes of data processing depend on the specific business relationship or assignment given by you.

Due to Legal Obligations (Article 6(1)(c) GDPR)

We are subject to various legal obligations, e.g., under commercial law or trade regulations. The purposes of processing include, among others:

• Enforcement of our general terms and conditions

• Management of our business

• Processing to fulfill statutory retention or documentation obligations

As Part of a Balancing of Interests (Article 6(1)(f) GDPR)

Where necessary, we process your data beyond the actual performance of the contract to safeguard our legitimate interests or those of third parties. This includes, but is not limited to, the following purposes:

• General business management

• Review, optimization, and further development of products and services

• Needs-based analysis of the use of our products, services, and websites to directly address customers

• Advertising or market and opinion research, provided you have not objected

• Assertion of legal claims and defense in legal disputes

• Ensuring IT security and IT operations at Horst International

• Prevention and investigation of criminal offenses

• Transfer of data within Horst International if necessary for managing the respective business relationship

Our interest in the respective processing arises from the respective purposes and is otherwise of an economic nature (efficient task fulfillment, distribution, avoidance of legal risks). Where permitted by the specific purpose, we process your data in a pseudonymized or anonymized manner.

When Accessing from the Internet

When you visit our websites, our web servers temporarily store each access in a log file. The following data is collected and stored until automated deletion:

• Anonymized IP address of the requesting computer

• Date and time of access

• Name and URL of the retrieved data

• Notification of whether retrieval was successful

• Identification data of the browser and operating system used

• Website from which access was made

• Name of your Internet access provider

The lawful processing of this data takes place to enable the use of the website (connection setup), system security, technical administration of the network infrastructure, and optimization of the Internet offer. By agreeing to this Privacy Policy, you consent to our collection of this data. You have the option to object to this data processing. If you object to the use of the data, please note that this may limit the use of our services.

Beyond the cases mentioned above, these personal data will not be processed unless you expressly consent to further processing.

Data Processing

Your data will be shared within Horst International if this is necessary to fulfill our contractual and legal obligations or if internal organization requires it (e.g., financial accounting, sales, and marketing). Within our company, appropriate and legally compliant measures have been taken to protect your personal data.

Your personal data will not be shared with third parties (entities outside Horst International) unless you have previously given us corresponding consent or there is a legal basis for doing so. A legal obligation for sharing may particularly apply to the following recipients:

• Public authorities, regulatory agencies, and bodies, such as tax authorities

• Law enforcement agencies, such as police, prosecutors, courts

• Attorneys and notaries, such as in insolvency proceedings

• Auditors

Furthermore, we use various service providers (processors as per Article 28 GDPR) who are contractually bound by the requirements of the GDPR and whose compliance we monitor. These include companies from the fields of IT services, administrative services, tax services, or sales and marketing. Processors may only use personal data based on our instructions and for specific purposes.

This excludes data transfer to service partners, such as parcel delivery companies or forwarding agents, as necessary for processing orders or delivering goods. The logistics providers receive the data required for delivery for independent use, limited to the data necessary for delivery.

Purpose of Data Use

In line with the GDPR principles of data minimization, we collect personal data on our website only if it is necessary for your desired purpose, we are legally required or contractually obligated to do so, if we have a legitimate interest, and/or if you voluntarily provide it.

When entering personal or business data (e.g., email address, name, address), disclosing your data is entirely voluntary.

We process your contact, business, and business-related data based on legal regulations as part of an existing or developing business relationship. By entering your data, you consent to its collection, processing, or use for the legitimate or specified purpose. Your data will only be processed and stored by us for as long as the purpose requires and will be deleted upon fulfillment of the purpose or upon expiration of the respective retention periods. There is no collection, processing, or use for another purpose. Your consent to data use can be withdrawn at any time with effect for the future. If you object to data usage, please note that the use of our services may be limited.

Ways We May Use the Data

Due to legal requirements:

• Enforcement of our General Terms and Conditions

• Business management

• Protection against or investigation of potential fraudulent transactions

For contractual purposes:

• Processing payments for purchases and other services

Based on your consent:

• Contacting you

• Sending products and information

• Registering for sweepstakes, programs, or offers at your request

• Delivery of other services we have offered you

• Surveys on our websites

• Development and delivery of advertising tailored to your interests

Due to our legitimate interest:

• Determining the effectiveness of our advertising

• Developing new products and services

• Analyzing the use of our products, services, and websites

• Knowing how you arrived at our website

Data Retention Period

Where necessary, we process your personal data for the duration of the business relationship, which includes the initiation and handling of this relationship, as well as retention based on statutory retention periods.

If the data is no longer required to fulfill contractual or legal obligations, it will be deleted, unless legal obligations prevent deletion. This may include, for example:

• Compliance with commercial and tax retention obligations under the German Commercial Code (HGB), Fiscal Code (AO), and Money Laundering Act (GwG), where retention periods range from two to ten years.

• Preservation of evidence in line with statutory limitation periods. Under Sections 195 ff. of the German Civil Code (BGB), these limitation periods can be up to 30 years, while the regular limitation period is three years.

Protection of Minors

Children and persons under the age of 18 generally do not transmit personal data to us without parental or guardian consent. We do not request personal data from children, nor do we knowingly collect, use, or disclose it to third parties without permission.

Processing of Your Communication Requests

If you contact us via contact form, email, or telephone, your information, including any contact details provided, will be stored for the purpose of processing your inquiry and any follow-up questions. This data will not be shared without your consent.

Use of Calendly

We use the online calendar “Calendly” for scheduling appointments. “Calendly” is a service provided by Calendly, LLC, 3423 Piedmont Road NE, Atlanta, GA 30305-1754, United States.

When you click on the respective booking buttons, you are automatically connected to the Calendly appointment account of the responsible person. After selecting your appointment, confirming it, and entering your contact details and concerns, you will receive an email from Calendly confirming your appointment.

Your information from the Calendly forms, including any data you provide, will be stored by us for the purpose of processing inquiries and potential follow-up questions. This data will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for data storage no longer applies (e.g., the appointment has occurred). Mandatory legal provisions – particularly retention periods – remain unaffected.

Further information about Calendly and its privacy policy can be found here: https://calendly.com/pages/privacy.

Disclosure of Data to Third Parties

Your personal data will not be disclosed to third parties (i.e., outside Horst International) unless you have previously given us consent to do so. An exception is made for the transfer to service partners, such as parcel delivery services or freight carriers, as necessary for order processing or delivery. Logistics providers receive the data necessary for delivery for independent use. We limit the data shared to what is necessary for delivery purposes.

Additionally, other service providers are engaged in the initiation and processing of contracts, such as the website hosting provider. These companies operate as data processors for Horst International and may only use personal data according to our instructions.

Furthermore, the transfer of data within Horst International for order processing, delivery, or accounting purposes may be necessary. Data may also be stored in the Invoiz cloud application by Buhl Data Service GmbH. No transfer to third parties occurs without your consent. In all these cases, data transfer is conducted in accordance with applicable national and European data protection regulations, with the scope of the data limited to the minimum necessary.

SSL or TLS Encryption

For security reasons and to protect the transmission of confidential content you send to us as the website operator, our website uses SSL or TLS encryption. This ensures that data transmitted through this website cannot be read by third parties. You can recognize an encrypted connection by the “https://” address line in your browser and the lock symbol in the browser line. When SSL encryption is enabled, the data you transmit to us cannot be read by third parties.